How can you find the ideal customer for your business with minimal wasted time and effort? Are you familiar with Apollo.io? Do you know what a lead is? A lead is a potential customer for your business. The more qualified the lead, the more specific information it will have like location, buying preferences and more. So how can you generate those leads? The ability to generate leads is often the difference between success and failure in the business world. So let's practice that skill together with Omar, your tech guide and humble host for today!
Apollo.io is a data-driven inbound and outbound sales engagement and intelligence platform designed to empower B2B organizations to efficiently identify, connect with, and close deals with their ideal customers. Don't worry, this isn't an ad for Apollo.io, it's a workshop to familiarize you with the concept of and tools lead generation.
Whether you have your own business already, are considering one, or just want to get a leg up on business trends and tools, this workshop will be enlightening and unlock an awesome business skill!